Plant Forests With A ClickSAii Hotels & Resorts Launches Green Button Initiative

Bangkok, Thailand (17 Sept 2025) – SAii Hotels & Resorts, part of S Hotels & Resorts PCL, has unveiled the Green Button, a bold new feature in the SAii mobile app that transforms everyday guest choices into powerful environmental actions. Already live at SAii Phi Phi Island Village, SAii Laguna Phuket and SAii Lagoon Maldives – and set to launch at SAii Koh Samui Villas in December – the initiative blends effortless tech with real-world sustainability.

S Hotels & Resorts team members planted trees at Singha Park, Chiang Rai,
reinforcing our Green Button commitment to sustainability and environmental stewardship

The Green Button allows guests to skip routine linen refreshes, turning that small act into something far bigger: direct support for reforestation at Singha Park Chiang Rai through Singha Estate Group’s Pleuk Pa Duay Plai New (“Million Trees for Tomorrow”) programme. In collaboration with Singha Estate and S Hotels & Resorts, more than 1,000,000 sqm of land has already been replanted over the past three years. By planting native species such as Rain Tree, Indian Cork, and Gurjan Tree, the programme is not only replenishing forests but also reviving biodiversity and strengthening ecosystems for the future.

The platform offers a seamless digital experience, with quick opt-in, real-time impact tracking for transparency, and measurable results, so guests can see exactly how much water they’re reducing and biodiversity they’re increasing.  

The initiative underscores SAii Hotels & Resorts’ drive to make sustainability simple, meaningful and guest-led. It also strengthens S Hotels & Resorts’ wider goals of carbon neutrality by 2030 and a 30% biodiversity uplift in the same timeframe.

“Sustainability should be simple, engaging and rewarding,” said Michael Marshall, CEO of S Hotels & Resorts. “The Green Button gives our guests a direct way to make a positive impact, from conserving water and energy during their stay to planting trees that will thrive for generations. It’s a small click with a big impact.”

About SAii Hotels & Resorts

SAii Hotels & Resorts is an upper-upscale sustainable lifestyle hotel brand from Thailand-based S Hotels and Resorts PCL that redefines affordable luxury by delivering personalised peace-of-mind through heartfelt service, serene nature-inspired environments and tailored guest experiences in stunning locales in Thailand and the Maldives.

SAii Hotels & Resorts is a proud member of the Global Hotel Alliance (GHA) and the GHA DISCOVERY loyalty programme.

Find out more at saiiresorts.com or follow us on Facebook, Instagram, YouTube and LinkedIn.

About S Hotels and Resorts Public Company Limited

S Hotels and Resorts Public Company Limited (SET: SHR), the hospitality arm of Singha Estate Public Company Limited (SET: S), is a fast-growing, Thai-inspired company with an extensive international portfolio and world-class standards. Specialising in the management and investment of high-quality hotels and resorts in desirable destinations across the globe, S Hotels & Resorts has created a collection of its own distinctive lifestyle brands, whilst also partnering with the hospitality industry’s leading names. The company aims to set new standards for leisure and lifestyle through diversified business platforms and to enhance value for all its stakeholders based upon a philosophy of sustainable development and delivering benefits to local communities. To learn more, please visit www.shotelsresorts.com or follow us on Facebook, Instagram, YouTube, or LinkedIn.

Lalita Somboonsuk (Ta)

Senior Manager - Corporate Marketing Communications
S Hotels & Resorts | Singha Estate PCL
lalita.s@shotelsresorts.com 
+66 (0) 2058-9888 ext. 320